July 2019

Logistics heroes: Inspiring making-of-video accompanies campaign launch

The Logistikhelden (logistics heroes) are an ingenious advertising campaign that transports our industry and what it does into broader public perception. Starting this summer, YouTube videos and large-format posters will tell exciting stories from festival drivers and robotics experts to forklift drivers and top managers. These are our heroes and heroines, showing the diversity of the logistics industry. The making-of-video shows this spirit very well.

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