Big Data ensures good times for analysts

Big Data


Especially in logistics and transport, the importance of big data continuously increases. Yet, so far no one exactly knows the actual extend of Big Data. In order to better grasp the concept, we asked the consulting firm International Data Corporation (IDC).

But for now the IDC has a little trouble to come up with a clear definition. Matthias Zacher, an analyst at IDC, approaches Big Data by describing it as a concept or procedure. “The term refers to different approaches and technologies in the context of the provision of data and data analysis. For us therefore it includes new approaches and architectures for handling large amounts of data, different data formats and sources, “says Zacher.

Big Data revaluates information

After all, it should be possible to earn a lot of money with Big Data. The consulting company which specializes in IT anticipates that spending in this area will be at 125 billion dollars. Also the importance of the big data value chain will increase, perhaps in the form of “Data as a Service”. Here the offers of cloud platform and analytics services come in, who provide their customers with upgraded information from commercial or freely available data sources. Big Data offers the opportunity to find many answers and derive conclusions. Thus, with the collected information now the answer to the questions why, where, what and when can be found. As a consequence on the one hand the actors can react quickly to current events. On the other hand, the data also provide the basis for a detailed analysis of operations. For transport and logistics companies Big Data is extremely attractive. They can improve their processes in real-time and on the other hand perform detailed analysis to optimize their tours with a variety of parameters.

Image source: Canstockphoto

Ralf Johanning

Ralf Johanning studied political science and works as a freelance journalist. For over ten years now he reports on the transportation and logistics industry. The priorities include topics such as telematics, software, and ICT. In 2006 the trained editor, Head, and Press Officer founded the editorial office Alte Schule with his partner Ann-Christin Wimber.

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